5.0 on Google
    Google Partner
    Official WhatConverts Partner
    BBB Accredited
    $20M+ tracked client revenue
    Google Ads for Contractors

    Get Found When Homeowners Are Searching for the Work You Actually Want

    High-intent Google Ads campaigns, conversion-focused landing pages, and revenue tracking built around replacements, installs, and higher-value service opportunities.

    • Built for contractors only
    • Every lead tracked
    • No long-term contracts
    Homeowner searching for a contractor on a smartphone while a contractor receives the inquiry at a jobsite

    From Search to Sold Job, Built to Be Tracked

    Getting the click is only the beginning. The campaign, landing page, lead capture, and tracking all need to connect.

    1. 01

      Homeowner Searches

      They are already looking for the service.

    2. 02

      Your Company Shows Up

      We focus campaigns on the work you want more of.

    3. 03

      Focused Page Converts

      The click lands on a page built for one service and one next step.

    4. 04

      Lead & Revenue Tracked

      You see which opportunities actually turn into business.

    Built Around the Jobs You Want More Of

    You are not looking for random activity. You want more of the work your company is actually built to handle.

    Roof Replacements

    Roof Replacements

    Target homeowners searching for full replacement work.

    Siding Replacement

    Siding Replacement

    Reach homeowners ready for full-home siding projects.

    Window Installation

    Window Installation

    Capture full-home replacement window searches.

    Bathroom Remodels

    Bathroom Remodels

    Get in front of larger remodel-intent buyers.

    HVAC Replacement

    HVAC Replacement

    Connect with replacement and install demand.

    Full Exterior Projects

    Full Exterior Projects

    Reach owners planning multi-trade exteriors.

    The Ad Is Not Always the Problem. The System Around It Usually Is.

    A campaign should not just buy traffic. It should give the right homeowner a clear next step and give your business a way to track the outcome.

    Wasted Ad Spend

    • Traffic sent to a generic homepage
    • Wrong-service inquiries
    • Slow or missed follow-up
    • No idea what actually sold

    Built for Real Opportunities

    • High-intent service targeting
    • Focused landing page per service
    • Calls, forms, and chats tracked
    • Revenue visibility when reported back

    What Goes Into a Contractor Paid Search System

    Six pieces that have to work together. Miss one and the whole system leaks.

    High-Intent Campaigns

    Campaigns structured around the services and project types you want more of.

    Service-Area Control

    Focus budget in the markets you actually serve, not wasted spend outside them.

    Landing Page Buildout

    Pages built around one service, one market, and one clear next action.

    Conversion Support

    Capture more opportunities from the traffic you already paid for.

    WhatConverts Tracking

    Track calls, forms, chats, and lead source visibility in one place.

    Enhanced Conversion Tracking

    Improve measurement when sold-job data can be reported back.

    PPC Management Built for Contractors Who Want More Qualified Leads

    Our PPC pricing is built around a simple baseline + performance model. You pay a monthly baseline to manage the campaign. If the campaign produces strong closed revenue, our total fee adjusts to 3% of closed tracked revenue, with your baseline already credited toward that amount.

    Local Startup

    $1,200/month baseline
    Performance Fee3% of closed tracked revenue
    Setup Fee$750 one-time setup fee

    Best For

    Contractors promoting one primary service in one local market.

    Built for contractors who want a focused Google Ads campaign for one core service in one local market.

    Recommended Ad Budget

    $3,000–$5,000/month

    Performance Threshold

    Performance fee only creates an additional payment after $40,000/month in closed tracked revenue.

    Includes

    • 1 core service
    • 1 local market
    • Google Search campaign setup and management
    • Campaign structure by keyword intent
    • Call and form tracking
    • Keyword management
    • Negative keyword management
    • Landing page review
    • Weekly optimization
    • Monthly performance report

    Example Fit

    Roof replacement in one city, AC replacement in one market, bathroom remodeling in one service area, or gutter guards in one local region.

    Most Popular

    Established City Business

    $1,800/month baseline
    Performance Fee3% of closed tracked revenue
    Setup Fee$1,000 one-time setup fee

    Best For

    Established contractors promoting multiple related services in one main market.

    Built for companies serving one main city, like an HVAC company covering one metro, or a home service company running campaigns across window, siding, roofing, and door services in the same market.

    Recommended Ad Budget

    $5,000–$10,000/month

    Performance Threshold

    Performance fee only creates an additional payment after $60,000/month in closed tracked revenue.

    Includes

    • Up to 5 related services
    • 1 main service area
    • Google Search campaign setup and management
    • Campaign structure by service and search intent
    • Call and form tracking
    • Conversion tracking review
    • Search term cleanup
    • Negative keyword management
    • Landing page recommendations
    • Lead quality review
    • Weekly optimization
    • Monthly strategy report

    Example Fit

    A roofing company advertising roof replacement, roof repair, storm damage, metal roofing, and commercial roofing in one market.

    A remodeling company advertising bathroom remodeling, kitchen remodeling, basement finishing, home additions, and whole-home remodeling in one market.

    Regional Growth

    $2,000/month baseline
    Performance Fee3% of closed tracked revenue
    Setup FeeStarting at $2,500 one-time setup fee

    Best For

    Contractors with larger service areas, multiple locations, multiple service categories, or more aggressive growth goals.

    Built for contractors and home service companies running campaigns across multiple cities, branches, service divisions, or states that need a more advanced PPC system.

    Recommended Ad Budget

    $20,000+/month

    Performance Threshold

    Performance fee only creates an additional payment after roughly $66,667/month in closed tracked revenue.

    Includes

    • Multiple service categories
    • Larger service area
    • Multiple nearby markets or locations
    • Google Search campaign setup and management
    • Campaign structure by service, market, and search intent
    • Call and form tracking
    • Conversion tracking review
    • Search term cleanup
    • Negative keyword management
    • Landing page and funnel recommendations
    • Lead quality review
    • Booked appointment review when data is available
    • Weekly optimization
    • Monthly strategy call/report
    • Custom growth recommendations

    Example Fit

    A contractor advertising roofing, siding, windows, gutters, and bathroom remodeling across a larger service area.

    An HVAC, plumbing, roofing, remodeling, or home service company running campaigns across multiple cities, branches, or service divisions.

    Ad spend is paid directly to Google and is not included in the baseline or performance fee. Setup fees are separate from monthly management fees. Pricing is based on campaign complexity, number of services, service area, locations, landing pages, tracking needs, and growth goals. Landing page or funnel build-outs may be quoted separately depending on the account.

    À la carte single-service pricing shown above. Most contractors get more value (and a lower combined rate) from one of our bundled growth plans.

    Compare bundled plans

    How the 3% Performance Fee Works

    Your monthly baseline is the minimum fee. At the end of each month, we calculate 3% of closed revenue from tracked PPC leads.

    • If 3% of closed tracked revenue is less than your baseline, you only pay the baseline.
    • If 3% of closed tracked revenue is more than your baseline, you only pay the difference.

    This means your baseline is credited toward the 3% performance fee. You are not paying twice.

    Formula

    Your Total Monthly Fee = The greater of your monthly baseline or 3% of closed tracked revenue

    Example

    You are on the Established City Business plan at a $1,800/month baseline.

    • If your campaign generates $100,000 in closed tracked revenue, 3% equals $3,000.
    • Since you already paid the $1,800 baseline, the additional performance fee would be $1,200.

    Your total ContractorsVault fee for that month would be $3,000.

    PlanBaseline3% Performance Fee Threshold
    Local Startup$1,200/monthStarts creating an additional payment after $40,000/month in closed tracked revenue.
    Established City Business$1,800/monthStarts creating an additional payment after $60,000/month in closed tracked revenue.
    Regional Growth$2,000/monthStarts creating an additional payment after roughly $66,667/month in closed tracked revenue.

    The 3% performance fee only applies to closed revenue from tracked leads generated by ContractorsVault-managed PPC campaigns. It does not apply to unrelated company revenue, referrals, repeat customers, organic leads, or jobs that cannot be tied back to tracked PPC campaigns.

    Buying Leads Is Not the Same as Building Your Own Lead System

    Some contractors only need a few additional opportunities. Others want more control over what they advertise, how leads are qualified, and how results are tracked. Both can be valid. They are not the same thing.

    Shared Lead Platforms

    • • You may compete with several contractors for the same inquiry
    • • Limited control over how the lead was generated
    • • Limited control over message and positioning
    • • Often hard to connect lead source back to sold revenue
    • • You are buying access to someone else's pipeline

    Your Own Paid Search System

    • • Homeowners engage with your company and offer
    • • Campaigns focus on your preferred services and market
    • • Landing pages built around your brand and ideal work
    • • Calls, forms, chats, and revenue tracked more clearly
    • • You are building a repeatable acquisition channel

    Questions Contractors Usually Ask Before Running Google Ads

    Straight answers, no fluff.

    Proof Built on Tracked Revenue

    The numbers we share come from WhatConverts dashboards, not screenshots from someone else's case study.

    $0M+

    in tracked client revenue generated in 2025

    [INSERT REAL TESTIMONIAL]

    Real client quote, name, company, and result will go here. We only publish testimonials and stats we can back up.

    [INSERT CLIENT PHOTO]
    [INSERT REAL TESTIMONIAL]

    Real client quote, name, company, and result will go here. We only publish testimonials and stats we can back up.

    [INSERT CLIENT PHOTO]
    [INSERT REAL TESTIMONIAL]

    Real client quote, name, company, and result will go here. We only publish testimonials and stats we can back up.

    [INSERT CLIENT PHOTO]

    Is Google Ads a Good Investment?

    One full HVAC replacement averages around $8,000. With this plan at $1,800/month baseline, ONE booked job covers roughly four months. Everything past that is profit.

    Run Your Own Numbers
    $1,800

    Extra monthly revenue

    $16,000

    Net after cost

    $14,200

    Jobs to break even

    1

    We track the revenue tied back to this work, so you can see the return. You don't have to guess.

    Google Ads

    Want More of the Work Your Company Is Built to Handle?

    Book a free strategy call or send your details and we'll reach out with what's working, what isn't, and where paid search fits.

    • No long sales pitch
    • We review your site and traffic
    • Clear next steps within 1 business day

    Have Us Reach Out

    Send your details. We'll review and follow up.

    No long sales pitch. We review what you've sent and reach out with next steps.